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UK Baby Clothing Brand
41% Increase In Revenue & Net Profit YoY
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UK Lash & Cosmetics Brand
OUR RESULTS
We supported this client to grow their total revenue by 1,300% across 22 months, generating over £3M in ads revenue.
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1300
%
overall revenue growth in 22 months
30
%
Improvement in ROAS at scale
£
3.3
M
Total Blended Ad Revenue
HOW WE WERE ABLE TO ACHIEVE THESE RESULTS
- The brand was "held back 6 months" due to unprofitable Meta Ads from a previous agency.T
- The brand was still young and hadn't established lifetime value to survive rising customer acquisition costs from poor performance.
- Their organic growth had plateaued and the brand owner was too busy to manage their TikTok Ads, leaving money on the table.
- Refreshed their creative strategy with new video ideas and high-converting headline ads, focused on objection handling and pain point to solution angles.
- Introduced profitable Google Ads as a new sales channel to support Meta's campaigns.
- Collaborated closely with the brand, leading to a joint win of the Greatest TikTok Ad Award in 2023.
- Rebuilt optimised email flows and managed consistent campaigns to support lowrering CAC.
- Achieved a 1,300% scale in brand growth since the partnership began.
- Reduce MER by 23% at scale, and improved ROAS by 30%.
- Generated over £3.3M in revenue from ad campaigns in just 18 months.
- Provided a monumental boost to the brand's growth trajectory.
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WHAT OUR CLIENT HAS TO SAY
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